Are you stuck with what to put in your website bio?

Do you not know what to say when youʼre handed a mic?

Are you having a hard time explaining what you and your business are all about?

It can be challenging to take what you know about yourself and your business and

communicate it to other people, including potential clients/customers.

In this blog post, Iʼve listed out five questions that will help you weave together

your introduction for purposes like your website and speaking.

You donʼt want to miss out on an opportunity to be seen as credible and to bring

your expertise to the table to serve the people you can help!

——

Question 1: Who are you?

Start with I AM…

I AM SO-AND-SO.

I AM BOB AND I AM X.

I AM BOB AND I AM A REAL ESTATE AGENT.

Question 2: Who do you help?

Start with I HELP…

I HELP THIS-TYPE-PERSON.

I AM BOB AND I HELP THIS-TYPE-PERSON.

I AM BOB AND I HELP GROWING FAMILIES.

Question 3: What are you creating/building/offering? How do you help the type of

person you listed above?

Start with I HAVE CREATED or I AM BUILDING or I AM OFFERING.

I AM BOB AND I HAVE CREATED/BUILT/OFFERING X

I AM BOB AND I HELP GROWING FAMILIES THROUGH MY REAL ESTATE

SERVICES.

Question 4: What is your passion?

Start with… I AM PASSIONATE ABOUT X

I AM BOB AND I AM PASSIONATE ABOUT XYZ.

I AM BOB AND I HELP GROWING FAMILIES THROUGH MY REAL ESTATE

SERVICES. I AM PASSIONATE ABOUT HELPING GROWING FAMILIES FIND THEIR

BIGGER AND BETTER HOME.

Question 5: Why do you do this/offer this?

Start with… I DO THIS BECAUSE

I AM BOB AND I DO THIS BECAUSE…

I AM BOB AND I HELP GROWING FAMILIES THROUGH MY REAL ESTATE

SERVICES. I AM PASSIONATE ABOUT HELPING GROWING FAMILIES FIND THEIR

BIGGER AND BETTER HOME. I DO THIS BECAUSE YOU DESERVE TO LIVE IN A

COMFORTABLE HOME THAT FITS ALL THE LOVE YOU HAVE.

——

Once you have answered these questions, you are able to craft them together into

your official introduction. It can be changed with time but now you can feel

confident with explaining who you are and what you do to new people.

Iʼd love to hear your finished introduction. Send it to me at timothy@tlcole.com

Timothy Cole